① What’s in the box?

✅  12 Beers–enough for 100 samples (2-3 tasting sessions)

✅  100 Sampling Cups–use them to serve 1-1.5 ounce pours of Dad Strength

✅  Tabletop Sign–to advertise the product

✅  **Can Cap–**for pouring foam-free samples

✅  **Stickers–**for customers who purchases a six-pack

copy_4635F4C4-C10A-4BB7-9C69-8541ED81653D.mov

② Main talking points:

👉 2.9% ABV–about 1/2 the alcohol of regular IPAs

👉 94 Calories–fewer than a Michelob Ultra

👉 Functional–catch a buzz, not a hangover

👉 Delicious–rated 92 “Exceptional” by The Beer Connoisseur

③ Five frequently asked questions:

<aside> <img src="/icons/dialogue_green.svg" alt="/icons/dialogue_green.svg" width="40px" />

WHAT IS DAD STRENGTH

America’s first dedicated low-ABV craft brewery. We make delicious, super-crushable 2.9% ABV beers with just 94 calories!

</aside>

<aside> <img src="/icons/dialogue_green.svg" alt="/icons/dialogue_green.svg" width="40px" />

WHY 2.9% ABV

It’s the sweet spot—just enough buzz to enjoy, without the next-day regrets.

</aside>

<aside> <img src="/icons/dialogue_green.svg" alt="/icons/dialogue_green.svg" width="40px" />

WHAT BEERS DO THEY MAKE

IPA: Citrusy, crushable West Coast IPA with pine and grapefruit notes, delivering 100% full craft flavor at just 2.9% ABV and 94 calories.

Juicy IPA: Fruity, crushable Juicy IPA bursting with ripe apricot flavors, delivering 100% full craft flavor at just 2.9% ABV and 94 calories.

</aside>

<aside> <img src="/icons/dialogue_green.svg" alt="/icons/dialogue_green.svg" width="40px" />

WHY IS IT CALLED DAD STRENGTH

Two local dads were mixing non-alcoholic and regular craft beers in the same glass to make something in the middle—just enough oomph for a buzz, without a hangover the next day.

</aside>

<aside> <img src="/icons/dialogue_green.svg" alt="/icons/dialogue_green.svg" width="40px" />

WHERE IS DAD STRENGTH MADE

In Ivy City–NE Washington, DC.

</aside>